With love from Brisbane
Styling the ultimate selfie wall
When Brisbane International Airport began refurbishing its retail tenancies, BonBon flew in to create a custom-designed construction hoarding as an eye-catching solution to temporary, drab hoarding.
Recognising the airport as a transient environment, the hoarding needed to add a touch of Brisbane, offering visitors a memorable farewell or a warm "see you soon" to the city. Featuring iconic flora and fauna alongside a heartfelt "With Love from Brisbane" message, the hoarding became a favourite spot among travellers for post-departure selfies.
The bright addition to the terminal showcased BonBon's expertise in creative concept development, graphic design, project management and installation.
CONFETTI-WORTHY RESULTS
10 Metres of creative hoarding
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7 Australian icons displayed
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256 Selfies taken along the wall
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10 Metres of creative hoarding 〰️ 7 Australian icons displayed 〰️ 256 Selfies taken along the wall 〰️
FROM CONCEPT TO CREATION
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BonBon collaborated with the client and designer to deliver a stunning, creative and uniquely Brisbane hoarding design.
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BonBon managed the project end-to-end, from supplier engagement to on-ground management and installation.
Applying strategic insight into passenger behaviour and travel habits to ensure all design elements exceeded passenger needs.